Simplaex develops the world’s most advanced Artificial Intelligence-powered user classification technology, enabling ROI-positive retargeting campaigns based on a unified understanding and valuation of consumer behavior.
The Simplaex integration supports the iOS, and Android platforms.
To set up the Simplaex integration, you will need your Application Identifier from your Simplaex Account Manager.
mParticle will forward the following Device IDs to Simplaex:
mParticle will forward the following User IDs to Simplaex:
Simplaex will not accept data more than 24 hours old.
|Setting Name||Data Type||Default Value||Description|
||Please enter the app identifier provided by your Simplaex account manager.|