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Audience

Urban Airship provides push messaging services, including segmentation and targeting capabilities.

Prerequisites

In order to forward mParticle audiences to Urban Airship, you will need your App Key, Secret and Master Secret - one for each App that you are planning to forward audiences to.

Sign into your Urban Airship account at https://go.urbanairship.com/accounts/login/. On the left panel, click on Settings -> APIs & Integrations and your Key and App Secrets are available.

You will also need to create a Tag Group in Urban Airship. The Tag Group is used to distinguish tags set via API from tags created on a device. Follow Urban Airship’s docs to create a Tag Group and record your chosen Group Key. Provide the Group Key as the Tag Group Name in the Connection Settings.

You will need to specify a Tag name which maps to the mParticle audience to complete the setup. The tag is created by mParticle and must be unique for your account.

User Identity Mapping

When forwarding audience data to Urban Airship, mParticle will send the Urban Airship Channel created from a Push Registration Token or auto generated if the token does not exist.

Configuration Settings

Setting Name Data Type Default Value Description
App Key string Urban Airship generated string identifying the app setup. Used in the application bundle.
App Secret string Urban Airship generated string identifying the app setup secret. Used in the application bundle.
App Master Secret string Urban Airship generated string used for Events API access. This should never be shared or placed in an application bundle.

Connection Settings

Setting Name Data Type Default Value Description
Tag Group Key string The Urban Airship Tag Group Key which tags created will be put under. This is created by you on the Urban Airship Dashboard.
Tag Name string The Urban Airship tag name which represents this mParticle audience in your account. This is created by mParticle.

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