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Urban Airship provides push messaging services, including segmentation and targeting capabilities.

Input Data Details

The following types of data can be configured to be sent from Urban Airship to mParticle

  • Control
  • Rich Delivery
  • Rich Read
  • Rich Delete
  • Uninstall
  • Region
  • In-App Message Display
  • In-App Message Resolution
  • In-App Message Expiration

Urban Airship Event Mapping

Urban Airship events are mapped as follows:

Urban Airship Field mParticle Mapping Description
type Event Type = Custom Event, Custom Event Type = Other, Event Name = type, where type is CONTROL, RICH_DELIVERY, RICH_READ, RICH_DELETE, REGION, IN_APP_MESSAGE_DISPLAY, IN_APP_MESSAGE_RESOLUTION, IN_APP_MESSAGE_EXPIRATION.
Event Type = Uninstall Event, when type is UNINSTALL
Event Type
occurred timestamp_unixtime_ms Unix timestamp in milliseconds
os_channel for iOS
android_channel or amazon_channel for Android
Platform Channel Identifier
named_user_id Customer ID User Identity Customer ID
com.urbanairship.idfa iOS Advertising ID IDFA
com.urbanairship.vendor IDFV IDFV
com.urbanairship.aaid Android Advertising ID Android Advertising ID
com.urbanairship.limited_ad_tracking_enabled LimitAdTracking Indicates if the user has enabled limit ad tracking
app_package_name Package Name A unique identifier for the app name
app_version Application Version The version of the application
device_model Device Model The device model
device_os OS Version The device operating system
carrier Network Carrier The carrier of the device

Configuration

Configure the Urban Airship Input:

  1. Select Directory, and click the Urban Airship tile
  2. Click Add Urban Airship to Setup
  3. Select the Urban Airship input configuration group to specify the configuration parameters:
  • Configuration Name
  • Act as Application
  1. Click Create
  2. Copy the Token
  3. Follow these instructions to configure the postback in Urban Airship
  • You will need to work with your Urban Airship Account Manager to setup the Urban Airship to mParticle Feed and provide them with the token copied above.

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