Audience

AdMedia connects advertisers to consumers across many channels. This includes industry leading email, domain, social and search networks. More than 60,000 advertisers utilize the AdMedia network to advance their offers.

Prerequisites

In order to enable our integration with AdMedia, you’ll need to obtain your API Key from your AdMedia Account Manager for mParticle configuration.

Supported IDs

Device IDs

• Android Device ID
• GAID (Google Advertising ID)
• IDFA (iOS Advertising ID)

User IDs

• Customer ID
• Email Address
• Other 4
• Mobile Telephone Number

Other Permissions

• AdMedia will receive mParticle’s Device Application Stamp.

Configuration Settings

Setting Name	Data Type	Default Value	Description
AdMedia Account level API Key	string		The API key provided by your AdMedia account manager

Connection Settings

Setting Name	Data Type	Default Value	Description
AdMedia Audience Specific setting for Suppression	bool	False	If this setting is enabled, this audience will be used for suppression.
AdMedia Audience Specific setting for Inclusion	bool	False	If this setting is enabled, this audience will be used for inclusion.
AdMedia Audience Level Setting	bool	False	If this setting is enabled, this audience will be recorded for future use regardless of suppression or inclusion type.
Configure User Attribute Forwarding	bool	False	If enabled, mParticle users can configure user attributes to share for this audience connection.