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Audience

Combining programmatic media buy with unique direct supply relationships, ironSource”s UA solution is designed to find the right user at the most competitive price.

Prerequisites

In order to enable our integration with ironSource, you’ll need to obtain your Advertiser ID and Password from your ironSource Account Manager for mParticle configuration.

User Identity Mapping

When forwarding audience data to ironSource, mParticle will send IDFAs and Google Advertising IDs.

Configuration Settings

Setting Name Data Type Default Value Description
Advertiser ID string This is your Advertiser ID, as provided by your account manager.
Advertiser Password string This is your Advertiser password, as provided by your account manager.