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Audience

Mediasmart - Be smart about your media buying on mobile. Reach mobile audiences effectively in Real Time.

Prerequisites

In order to enable our integration with Mediasmart, you’ll need to obtain your SeatID from your Mediasmart Account Manager.

User Identity Mapping

mParticle will forward the following identifiers to Mediasmart, where available:

  • Apple Advertising ID (IDFA)
  • Google Advertising ID (GAID)

Configuration Settings

Setting Name Data Type Default Value Description
Seat ID string Your Seat Id, provided by your account manager.