Feed

CustomerGlu is a suite of AI-powered tools that focus on enabling eCommerce businesses to save money while improving conversions with dynamic offers.

Enable the Integration

1. Set up a CustomerGlu feed configuration in mParticle in order to generate API key/secret values.
2. Provide your API credentials to your CustomerGlu account manager to connect your CustomerGlu account with your mParticle feed configuration.

Supported Event Types

CustomerGlu will send the following events to mParticle as Custom Events. Full details on the events sent by CustomerGlu and the possible attributes within those events can be found below.

Event	Event Attributes
customerglu_product_discount	prediction_id, type, campaign _id, client_id, product_id, product_name, product_sku, product_discount_type, product_discount, product_discount_min, product_discount_max, product_discount_step, rank

Event Attributes

Attribute Name	Description
prediction_id	Prediction Id
type	Eg: product_discount_recommendation
campaign _id	Campaign Id
client_id	Client Identifier within CustomerGlu
product_id	Product Id
product_name	Product Name
product_sku	Sku of the product
product_discount_type	Product discount type. Supported values are “flat” or ”percentage”
product_discount	Value of Product discount based on type
product_discount_min	Min discount for product
product_discount_max	Max discount for product
product_discount_step	Step size for discount
rank	Rank for the prediction

Supported Identities

User Identities

• Customer ID
• Email Address

Device Identities

• Apple IDFA
• Apple IDFV
• Android Device ID
• Google Advertising ID
• Partner ID
• Push Token