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Date Range and Time Settings Overview

When you create a new query, the date range for the results will be set to display the last seven days of data.

Adjust date range

To adjust the date range, select “Last 7 Days” under the left side of the query builder to open the date range settings. The start date is the first day to be included in the search. The end date is the last day.

Adjust date range

To select fixed start and end dates, use the calendar on the left side of the dropdown. You can also enter a specific date by selecting the date at the top of the calendar and entering a value. Tick the “Today” checkbox to create a dynamic end date.

The right side of the date range menu lists the available dynamic date ranges. Choosing a dynamic date range, for example “Last 7 Days” or “Last Full Month”, will automatically update the date range of your query, counting backwards from today.

The terminology ‘Last Full’ refers to a full period of time as defined in calendar terms. For example, ‘Last Full Year’ will show data from the last year as defined January through December. For the last year of data, use ‘Last 365 Days’.

If you select “Last Full Week”, then Analytics will analyze the most recent complete week, defined as Monday to Sunday. If you choose “Last Full Month”, then Analytics will analyze the most recent complete month. You can quickly navigate the calendar to select full months using the links in the lower left corner of the date range menu.

Custom date ranges

To save a new custom date range, for example “Last 45 Days,” simply choose “Add Custom Date Range” in the lower right corner of the menu. Your previously-used custom date ranges will be saved for future queries and are viewable alongside the default dynamic date ranges.

Save custom date range

Adjust time intervals

In order to visualize your data, the date range will be organized into units of time called intervals. Adjust interval settings by selecting the dropdown menu to the right of the date range settings.

Interval options are dependent on the date range selected. For example, if the selected date range is “Last 7 Days”, then the available time intervals will be Hourly, Daily, and Full Range. A Weekly interval setting will not be available because there is only one week in a seven-day date range. If the date range is changed to “Last 90 Days”, then the interval dropdown will include Weekly and Monthly intervals, but will no longer allow Hourly analysis due to visualization constraints. To calculate the total event or user count across an entire date range, select “Full Range”.

For information on how to tailor date and time settings for use with a specific tool, see our documentation regarding:

Period of Day

The Period of Day feature allows you to see your events broken out into five timestamp intervals:

  • Overnight: 12:00am - 4:59am
  • Morning: 5:00am - 9:59am
  • Daytime: 10:00am - 5:59pm
  • Evening: 6:00pm - 8:59pm
  • Night: 9:00pm - 11:59pm

To break out an event by Period of Day:

  • Select the group by clause under the event.
  • Set group by to Period of Day.

Period of day example

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    Last Updated: November 20, 2024