Radar is the location platform for mobile apps. Radar helps companies build better products and make better decisions with location data.
You will need to set up a separate feed for each Platform you want to use Radar data for. For example, if you have iOS and Android platforms, you need to create two feeds. For the first, set the Act as Application
field to iOS
and for the second, set it to Android
. For each feed, you will receive an API Key and Secret. Enter these credentials on the Radar Integrations page.
For more details, see the Radar mParticle Feed documentation.
Users in the Radar Feed are identified by Customer ID, Android ID or IDFV.
The Radar Feed sends custom events, with an event type of ‘location’, that track the movement of a user. It also sends user attributes relating to the user’s last known location.
All events include the following attributes:
event_id
location
timestamp_unix_ms
user.entered_geofence
geofence_id
geofence_description
geofence_tag
geofence_external_id
confidence
user.exited_geofence
geofence_id
geofence_description
geofence_tag
geofence_external_id
confidence
duration
The following events are sent only if ‘Insights’ is enabled in Radar:
user.entered_home
confidence
user.exited_home
confidence
user.entered_office
confidence
user.exited_office
confidence
duration
user.started_travelling
confidence
user.stopped_travelling
confidence
The following events are sent only if ‘Places’ is enabled in Radar:
user.entered_place
place_id
place_name
place_chain_name
place_chain_slug
place_facebook_id
place_categories
confidence
user.exited_place
place_id
place_name
place_chain_name
place_chain_slug
place_facebook_id
place_categories
confidence
duration
With each batch, Radar will update the following user attributes according to the user’s last known location
radar_id
- the radar ID of the userradar_location_latitude
radar_location_longitude
The following four user attributes provide details for an array of geofences the user’s last known location was in. All four arrays are in the same order so, for example, radar_geofence_ids[2]
and radar_geofence_descriptions[2]
refer to the same geofence.
radar_geofence_ids
radar_geofence_descriptions
radar_geofence_tags
radar_geofence_external_ids
If ‘Insights’ is enabled, the following boolean attributes are sent:
radar_insights_state_home
radar_insights_state_office
radar_insights_state_traveling
If ‘Places’ is enabled the following attributes are sent for any Place associated with the user’s last known location:
radar_place_id
radar_place_name
radar_place_chain_name
radar_place_chain_slug
radar_place_facebook_id
radar_place_categories
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