Retina AI is the customer intelligence partner that empowers businesses to maximize customer-level profitability
The Retina AI event integration works in conjunction with the Retina AI feed integration. To receive enrichment data from Retina AI, you must first connect an event input. Retina AI processes the event and then will send visit data for those customers via the feed integration on a bi-weekly cadence.
Enable the Integration
Obtain a Retina AI API Key from your Retina AI account manager.
Using this credential, configure the Retina AI event integration via mParticle’s integrations directory.
Supported Platforms
Retina AI will receive events forwarded from the following input sources:
Android
Apple iOS
Apple TV
FireTV
Roku
SmartTV
Web
Custom Feeds
Supported Identities
User Identities
Customer ID
Email Address
Facebook ID
Google ID
Microsoft ID
mParticle ID (MPID)
Other
Other 2
Other 3
Other 4
Other 5
Other 6
Other 7
Other 8
Other 9
Other 10
Twitter Handle
Yahoo ID
Device Identities
Android Device ID
Apple IDFA
Apple IDFV
Fire Advertising ID
Google Advertising ID
Microsoft Advertising ID
Microsoft Publisher ID
Push Token
Roku Advertising ID
Roku Publisher ID
Supported Event Types
Commerce Event
Custom Event
GDPR Consent Change
Screen View
User Attribute Change
User Identity Change
Data Processing Notes
Retina AI will accept data from any timeframe.
Settings
Configuration Settings
Setting Name
Data Type
Default Value
Description
API Key
string
Secret key to use the API, provided to you by your Retina AI partner