Feed

Airship provides push messaging services, including segmentation and targeting capabilities.

Input Data Details

The following types of data can be configured to be sent from Airship to mParticle

• Control
• In-App Message Display
• In-App Message Resolution
• In-App Message Expiration
• Open
• Rich Delivery
• Rich Read
• Rich Delete
• Region
• Send
• Tag Change (note that tags are mapped to user attributes, and forwarded to mParticle as a batch containing no events)
• Uninstall
• Web Click

Each event type you wish to send needs to be enabled in Airship:

Airship Event Mapping

The Airship field mapping referred to in the table below can be found in the Airship Connect Schema, found at:

• Airship Real-Time Data Streaming API Reference

Airship data is mapped as follows:

Airship Field	mParticle Mapping	Description
type	Event Type = Custom Event Custom Event Type = Other Event Name = type where type is: CONTROL RICH_DELIVERY RICH_READ RICH_DELETE REGION IN_APP_MESSAGE_DISPLAY IN_APP_MESSAGE_RESOLUTION IN_APP_MESSAGE_EXPIRATION OPEN SEND WEB_CLICK Event Type = Uninstall Event, when type is UNINSTALL	Event Type
occurred	timestamp_unixtime_ms	Unix timestamp in milliseconds
os_channel for iOS android_channel or amazon_channel for Android	Platform	Channel Identifier
named_user_id	Customer ID User Identity	Customer ID
com.urbanairship.idfa	iOS Advertising ID	IDFA
com.urbanairship.vendor	IDFV	IDFV
com.urbanairship.aaid	Android Advertising ID	Android Advertising ID
com.urbanairship.limited_ad_tracking_enabled	LimitAdTracking	Indicates if the user has enabled limit ad tracking
app_package_name	Package Name	A unique identifier for the app name
app_version	Application Version	The version of the application
device_model	Device Model	The device model
device_os	OS Version	The device operating system
carrier	Network Carrier	The carrier of the device
Tags	User Attributes	Airship tags are sorted into groups. mParticle creates a user attribute list for each tag group. The key is prefixed with Airship. For example, a tag group loyalty, containing tags silver_member and special_offers would be mapped as: "Airship loyalty" : ["silver_member", "special_offers"].

Any additional fields provided by Airship with each event, are mapped to mParticle custom event attributes. The key for the attribute will be the full path in dot notation, as it appears in Airship’s schema. For example "body.campaigns.categories"

Configuration

Information about configuring the Airship output for mParticle can be found at the Airship Partner Integrations documents.

You will need to work with your Airship Account Manager to setup the Airship to mParticle Feed.