CustomerGlu is a suite of AI-powered tools that focus on enabling eCommerce businesses to save money while improving conversions with dynamic offers.

Enable the Integration

  1. Obtain a CustomerGlu API Key from your CustomerGlu account manager.
  2. Use the above credentials to configure a CustomerGlu Event Integration via mParticle’s integrations directory.

Supported Platforms

CustomerGlu will receive events forwarded from the following input sources:

  • Android
  • iOS

Supported Identities

User Identities

  • Customer ID
  • Email Address

Device Identities

  • Apple IDFA
  • Apple IDFV
  • Android Device ID
  • Google Advertising ID
  • MPID
  • Push Token

Supported Event Types

  • Application State Transition
  • Commerce Event
  • Custom Event
  • GDPR Consent Change
  • Screen View
  • Session Start
  • Session End
  • User Attribute Change

Data Processing Notes

CustomerGlu will not accept data more than 24 hours old.


Configuration Settings

Setting Name Data Type Default Value Description
API Key string API Key provided by CustomerGlu

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