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Event

MoEngage is an Intelligent Customer Engagement Platform. We allow brands to personalize every customer interaction and drive better engagement, retention, loyalty and lifetime value.

Enable the Integration

  1. In your MoEngage dashboard, get your APP ID from App Settings and your Secret Key from Partner Settings.
  2. Using these credentials, configure the MoEngage Event integration via mParticle’s integrations directory.

Supported Platforms

MoEngage can receive events forwarded from the following input sources:

  • Android
  • iOS
  • Web

Supported Identities

User Identities

  • Customer ID
  • Email Address
  • MPID

Device Identities

  • Apple IDFA
  • Google Advertising ID

Supported Event Types

  • Commerce Events
  • Custom/App Events
  • Push Subscription
  • User Attribute Change
  • User Identity Change

Supported System Notification Types

  • CCPA Consent State
  • GDPR Consent State

Data Processing Notes

MoEngage will accept event data from any timeframe.

Settings

Configuration Settings

Setting Name Data Type Default Value Description
APP ID string Your MoEngage APP ID available under App Settings on MoEngage dashboard.
Secret Key string Your MoEngage Secret Key available under Partner Settings.

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