Audience

Rokt is an ecommerce marketing technology that gives customers a more personalized and relevant experience while buying online.

Prerequisites

1. Get your API Key and Rokt account id from your Rokt account manager.
2. Using these credentials, configure the Rokt integration via mParticle’s integrations directory.

Supported Identities

User Identities

• Email Address

Settings

Configuration Settings

Setting Name	Data Type	Default Value	Description
API Key	string		Secret key to use the API.
Rokt account id	string		Rokt account id.