Through software embedded in smart TVs, Samba TV gathers the most comprehensive real-time viewership data in the market. Our unique data product suite empowers brands and media companies with better audience targeting and measurement solutions to more effectively bridge the gap between TV and digital.
mParticle’s Samba TV integration supports the following platforms:
To set up the Samba TV integration, you will need your API Key, provided by your Samba TV Account Manager.
Samba TV will not accept data more than 48 hours old.
mParticle forwards the following event types to Samba TV:
|Setting Name||Data Type||Default Value||Description|
||Key to use the API, provided by your account manager.|