Audience

Everflow is the smarter Partner Marketing Platform for driving performance from every partner: In-App Publishers, Affiliates, Influencers, Ad Networks, and Media Buying channels.

Enable the Integration

1. Coordinate with your Everflow account manager to acquire an Everflow API Key and Data Management List ID
2. With the Everflow API Key, configure your integration via mParticle’s integrations directory
3. When connecting an mParticle audience to your configured integration, use the Data Management List ID to map the audience to a given Everflow Data Management List

Supported Identities

Device Identities

• Apple IDFA
• Google Advertising ID

Settings

Configuration Settings

Setting Name	Data Type	Default Value	Description
API Key	string		Your API key issued by Everflow.

Connection Settings

Setting Name	Data Type	Default Value	Description
Data Management List ID	integer		The Data Management List ID from Everflow.