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Audience

Foursquare is the leading independent location technology platform. Foursquare enriches your first party data with real-world visitation data to better understand and engage your customers.

The Foursquare audience integration works in conjunction with the Foursquare feed integration. To receive enrichment data from Foursquare, you must first connect an audience. Foursquare processes the audience and then will send visit data for those customers via the feed integration.

Prerequisites

  1. Contact hi@foursquare.com to obtain a Foursquare API Key and reach out to your Foursquare Account Manager for your Foursquare Account Name.
  2. Set up a Foursquare audience configuration within mParticle using the information provided above.

Supported Identities

Device Identities

  • Apple IDFA
  • Google Advertising ID

Settings

Configuration Settings

Setting Name Data Type Default Value Description
Foursquare Account Name string Foursquare Account Name, provided by your account manager.
Foursquare API Key string Contact your account manager to get your Foursquare API key.

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