The Overview Map

The Overview Map provides an interactive diagram of your mParticle data infrastructure, including all of your data inputs, outputs, and configured mParticle features.

How to access the Overview Map

The Overview Map is the first page you see after logging into your account at app.mparticle.com.

You can navigate back to the Overview Map at any time by clicking the Overview button in the left hand nav bar.

The Overview Map is unique to each workspace in your account, because each workspace may contain a different configuration of inputs, outputs, and mParticle features. If you can’t find an input, output, or feature that you are expecting to see on the Overview Map, make sure you have selected the correct workspace.

Overview Map settings

The Overview Map has a few basic settings allowing you to control its appearance, and the type of information it displays.

Zoom

You can zoom your view of the Overview Map in and out by clicking the + or - magnifying glass icons in the bottom left corner of the map.

Switching views

The Overview Map provides two different views. Each view is designed to highlight a different collection of information describing your mParticle account.

You can switch between different views of the Overview Map using the View button to the left of the zoom controls.

Overview

The Data Flow view provides a complete diagram of each specific feature your data flows through between your inputs and outputs, including Rules, Data Plans, and Filters.

Connections view

The Connections view only displays your inputs, outputs, and the connections between them.

To see which inputs and outputs are connected, hover your cursor over any input or output, and a highlighted purple line will appear showing the connections. Every output connected to a single input will be highlighted. For example, in the map below you can see that the iOS input is connected to the Amplitude and Amazon Redshift outputs, in addition to a selection of other outputs.

If your workspace contains a large number of inputs or outputs, you can view them in a complete list by clicking the + more Events button.

Navigating with the Overview Map

The Overview Map is interactive: you can use it to navigate to different products, features, and settings within mParticle.

If you see a product or feature shown on the map that you can’t click on, your role doesn’t have adequate permissions to view it. Contact your mParticle account administrator to request access.

Inputs

Your inputs are the sources of your customer data. You can create Platform inputs, which use the mParticle SDKs to collect and ingest data directly from different device platforms (like iOS or Web), or Feed inputs, which ingest data from third-party marketing or data warehouse tools.

All of your inputs are listed on the left side of the Overview Map, with the Platform and Feed inputs separated into two groups.

Add an input

To add an input, click the + Add button next to Platforms or Feeds under INPUTS to create an input of either type.

This opens the Setup > Inputs page, where you can create a new Platform or Feed input.

See connections

To view connections between an input and your outputs, hover your cursor over an input’s card and a highlighted purple line will appear between the input and any connected outputs.

Add a connection

To add a connection from an input, click the + icon next to an input card.

This opens the Connections > Connect page for that particular platform input, where you can select one of your configured outputs to connect the input to.

Outputs

Outputs are the destinations of your customer data. These are third-party marketing, analytics, or data warehouse tools that can accept either event data or user data.

Your outputs are shown on the right side of the Overview Map.

Add an output

To add an output, click the + Add button next to Events under OUTPUTS to create an Events output.

This opens the Setup > Outputs page where you can select one of the many available output integrations to configure.

See connected inputs

To see which inputs are connected to an output, hover your cursor over an output’s card and a highlighted purple line will appear between the output and any connected inputs.

View output configurations

A single output can have multiple configurations. To see an expanded list of configurations for an output, click the output’s card.

By hovering your cursor over each card in the expanded list, you can see which inputs send data to that particular configuration.

mParticle Suites

The mParticle platform includes several suites, or collections, of tools that you use to monitor, manage, and leverage your customer data. There are six different suites, and they are are displayed in the center of the Overview Map:

Oversight

This group of features allows you to monitor the health of your data infrastructure and manage your data privacy settings. Features here include:

• System Alerts
• Observability (or Tracing)
• Privacy Controls
• Data Subject Requests

Data Platform

The Data Platform features provide an overview of what data is flowing into mParticle, both in real time and historically. Features include:

• Trends
• Livestream
• Data Catalog
• Event Forwarding

Customer 360

Customer 360 is the collection of tools and features related to your customer data, including:

• User Profiles
• Group Identities
• Calculated Attributes

Predictions, Analytics, and Segmentation

From the Customer 360 Profile, you can gain a deeper understanding of your users’ behavior, and make predictions based on their behavior to power a highly personalized, omnichannel customer experience:

• Predictions: discover how best to engage with your users with mParticle’s machine learning and AI powered predictive analytics suite
• Analytics: gain actionable insights into how your users behave and interact with your brand
• Segmentation: create groups of related users and perform user journey analytics, testing, and cross-channel orchestration

Data platform management

mParticle provides several data management tools that help you control exactly what data you ingest from your inputs, what data you send to your outputs, and to improve the quality of your data. These tools are Data Plans, Rules, and Filters, and they’re shown on the Overview Map at the intersections between the mParticle Suites and your inputs and outputs.

Data Plans

Data Plans allow you to improve the quality of the data you ingest by validating inbound data against a schema. Data that doesn’t fit the schema you define isn’t ingested by mParticle, ensuring that you have high quality when creating Audiences, Predictions, or when forwarding data to your downstream marketing and engagement tools.

Data Plans only operate on data as it is ingested from inputs into the mParticle Suites.

To view your Data Plans, click the Plans button on the Overview Map.

Learn more about Data Plans.

Rules

Rules are scripts that manipulate data that is either being ingested from an input, or forwarded to an output. They allow you to cleanse, enrich, or transform your data by changing event names, modifying event or user attributes, or adding or removing events from a batch.

Rules can be used on both inbound and outbound data.

To view or add Rules, click the Rules button on the Overview Map.

Learn more about Rules.

Filters

Filters control the data that’s forwarded to your outputs. While Rules and Data Plans help you collect only the data you want, without duplicates or poor quality data points, Filters prevent all of your data from being forwarded to all of your outputs.

Filters can only be used on outbound data.

To view your filters, click the Filters button on the Overview Map.

Learn more about Filters.

Identity Resolution

IDSync, mParticle’s identity resolution framework, allows you to manage how your users are identified wherever, and whenever, they engage with your brand. IDSync works in tandem with Customer360 to give you control over exactly what data is attributed to which user profiles.

The Identity Resolution process is noted on the Overview Map between Data Platform and Customer360, but it is not currently navigable via the Overview Map.

To manage your IDSync settings click the Settings icon in the left nav bar, click Platform, and select the Identity Settings tab. Or, click on the identity resolution circle.

Learn more about IDSync.