Data Subject Request API Version 1 and 2
Data Subject Request API Version 3
Platform API Overview
Accounts
Apps
Audiences
Calculated Attributes
Data Points
Feeds
Field Transformations
Services
Users
Workspaces
Warehouse Sync API Overview
Warehouse Sync API Tutorial
Warehouse Sync API Reference
Data Mapping
Warehouse Sync SQL Reference
Warehouse Sync Troubleshooting Guide
ComposeID
Warehouse Sync API v2 Migration
Bulk Profile Deletion API Reference
Calculated Attributes Seeding API
Custom Access Roles API
Data Planning API
Group Identity API Reference
Pixel Service
Profile API
Events API
mParticle JSON Schema Reference
IDSync
AMP SDK
Initialization
Configuration
Network Security Configuration
Event Tracking
User Attributes
IDSync
Screen Events
Commerce Events
Location Tracking
Media
Kits
Application State and Session Management
Data Privacy Controls
Error Tracking
Opt Out
Push Notifications
WebView Integration
Logger
Preventing Blocked HTTP Traffic with CNAME
Linting Data Plans
Troubleshooting the Android SDK
API Reference
Upgrade to Version 5
Cordova Plugin
Identity
Direct URL Routing FAQ
Web
Android
iOS
Initialization
Configuration
Event Tracking
User Attributes
IDSync
Screen Tracking
Commerce Events
Location Tracking
Media
Kits
Application State and Session Management
Data Privacy Controls
Error Tracking
Opt Out
Push Notifications
Webview Integration
Upload Frequency
App Extensions
Preventing Blocked HTTP Traffic with CNAME
Linting Data Plans
Troubleshooting iOS SDK
Social Networks
iOS 14 Guide
iOS 15 FAQ
iOS 16 FAQ
iOS 17 FAQ
iOS 18 FAQ
API Reference
Upgrade to Version 7
Getting Started
Identity
Upload Frequency
Getting Started
Opt Out
Initialize the SDK
Event Tracking
Commerce Tracking
Error Tracking
Screen Tracking
Identity
Location Tracking
Session Management
Initialization
Configuration
Content Security Policy
Event Tracking
User Attributes
IDSync
Page View Tracking
Commerce Events
Location Tracking
Media
Kits
Application State and Session Management
Data Privacy Controls
Error Tracking
Opt Out
Custom Logger
Persistence
Native Web Views
Self-Hosting
Multiple Instances
Web SDK via Google Tag Manager
Preventing Blocked HTTP Traffic with CNAME
Facebook Instant Articles
Troubleshooting the Web SDK
Browser Compatibility
Linting Data Plans
API Reference
Upgrade to Version 2 of the SDK
Getting Started
Identity
Web
Alexa
Node SDK
Go SDK
Python SDK
Ruby SDK
Java SDK
Overview
Step 1. Create an input
Step 2. Verify your input
Step 3. Set up your output
Step 4. Create a connection
Step 5. Verify your connection
Step 6. Track events
Step 7. Track user data
Step 8. Create a data plan
Step 9. Test your local app
Overview
Step 1. Create an input
Step 2. Verify your input
Step 3. Set up your output
Step 4. Create a connection
Step 5. Verify your connection
Step 6. Track events
Step 7. Track user data
Step 8. Create a data plan
Step 1. Create an input
Step 2. Create an output
Step 3. Verify output
Introduction
Outbound Integrations
Firehose Java SDK
Inbound Integrations
Compose ID
Data Hosting Locations
Glossary
Rules Developer Guide
API Credential Management
The Developer's Guided Journey to mParticle
Create an Input
Start capturing data
Connect an Event Output
Create an Audience
Connect an Audience Output
Transform and Enhance Your Data
The new mParticle Experience
The Overview Map
Introduction
Data Retention
Connections
Activity
Live Stream
Data Filter
Rules
Tiered Events
mParticle Users and Roles
Analytics Free Trial
Troubleshooting mParticle
Usage metering for value-based pricing (VBP)
Introduction
Sync and Activate Analytics User Segments in mParticle
User Segment Activation
Welcome Page Announcements
Project Settings
Roles and Teammates
Organization Settings
Global Project Filters
Portfolio Analytics
Analytics Data Manager Overview
Events
Event Properties
User Properties
Revenue Mapping
Export Data
UTM Guide
Data Dictionary
Query Builder Overview
Modify Filters With And/Or Clauses
Query-time Sampling
Query Notes
Filter Where Clauses
Event vs. User Properties
Group By Clauses
Annotations
Cross-tool Compatibility
Apply All for Filter Where Clauses
Date Range and Time Settings Overview
Understanding the Screen View Event
Analyses Introduction
Getting Started
Visualization Options
For Clauses
Date Range and Time Settings
Calculator
Numerical Settings
Assisted Analysis
Properties Explorer
Frequency in Segmentation
Trends in Segmentation
Did [not] Perform Clauses
Cumulative vs. Non-Cumulative Analysis in Segmentation
Total Count of vs. Users Who Performed
Save Your Segmentation Analysis
Export Results in Segmentation
Explore Users from Segmentation
Getting Started with Funnels
Group By Settings
Conversion Window
Tracking Properties
Date Range and Time Settings
Visualization Options
Interpreting a Funnel Analysis
Group By
Filters
Conversion over Time
Conversion Order
Trends
Funnel Direction
Multi-path Funnels
Analyze as Cohort from Funnel
Save a Funnel Analysis
Explore Users from a Funnel
Export Results from a Funnel
Saved Analyses
Manage Analyses in Dashboards
Dashboards––Getting Started
Manage Dashboards
Dashboard Filters
Organize Dashboards
Scheduled Reports
Favorites
Time and Interval Settings in Dashboards
Query Notes in Dashboards
User Aliasing
The Demo Environment
Keyboard Shortcuts
Analytics for Marketers
Analytics for Product Managers
Compare Conversion Across Acquisition Sources
Analyze Product Feature Usage
Identify Points of User Friction
Time-based Subscription Analysis
Dashboard Tips and Tricks
Understand Product Stickiness
Optimize User Flow with A/B Testing
User Segments
IDSync Overview
Use Cases for IDSync
Components of IDSync
Store and Organize User Data
Identify Users
Default IDSync Configuration
Profile Conversion Strategy
Profile Link Strategy
Profile Isolation Strategy
Best Match Strategy
Aliasing
Overview
Create and Manage Group Definitions
Introduction
Catalog
Live Stream
Data Plans
Blocked Data Backfill Guide
Predictive Attributes Overview
Create Predictive Attributes
Assess and Troubleshoot Predictions
Use Predictive Attributes in Campaigns
Predictive Audiences Overview
Using Predictive Audiences
Introduction
Profiles
Warehouse Sync
Data Privacy Controls
Data Subject Requests
Default Service Limits
Feeds
Cross-Account Audience Sharing
Approved Sub-Processors
Import Data with CSV Files
CSV File Reference
Glossary
Video Index
Single Sign-On (SSO)
Setup Examples
Introduction
Introduction
Introduction
Rudderstack
Google Tag Manager
Segment
Advanced Data Warehouse Settings
AWS Kinesis (Snowplow)
AWS Redshift (Define Your Own Schema)
AWS S3 (Snowplow Schema)
AWS S3 Integration (Define Your Own Schema)
BigQuery (Snowplow Schema)
BigQuery Firebase Schema
BigQuery (Define Your Own Schema)
GCP BigQuery Export
Snowflake (Snowplow Schema)
Snowplow Schema Overview
Snowflake (Define Your Own Schema)
Aliasing
Event
Event
Audience
Audience
Feed
Event
Audience
Event
Cookie Sync
Audience
Audience
Feed
Audience
Event
Event
Event
Event
Audience
Event
Data Warehouse
Event
Event
Event
Audience
Event
Feed
Event
Event
Event
Event
Event
Audience
Event
Event
Feed
Event
Event
Feed
Audience
Event
Event
Event
Custom Feed
Event
Event
Audience
Audience
Audience
Event
Audience
Event
Event
Event
Event
Event
Audience
Audience
Event
Event
Audience
Data Warehouse
Event
Event
Event
Audience
Cookie Sync
Event
Event
Event
Feed
Feed
Event
Event
Event
Audience
Event
Event
Audience
Event
Event
Event
Audience
Feed
Event
Audience
Event
Audience
Event
Audience
Audience
Audience
Event
Audience
Event
Event
Event
Event
Feed
Event
Event
Event
Event
Event
Feed
Audience
Event
Event
Event
Event
Event
Event
Feed
Audience
Event
Event
Event
Event
Custom Pixel
Feed
Event
Event
Event
Audience
Event
Event
Event
Event
Data Warehouse
Event
Audience
Audience
Event
Audience
Audience
Audience
Audience
Cookie Sync
Event
Feed
Audience
Event
Event
Audience
Audience
Event
Event
Event
Audience
Cookie Sync
Event
Audience
Cookie Sync
Event
Feed
Audience
Movable Ink enables brands to create compelling and unique visual content based on customer-specific data. Combine data from mParticle to produce even more relevant and personalized content.
In order to enable mParticle’s integration with Movable Ink, you will need a Movable Ink account to obtain your configuration settings, as well as a Stories behavioral license with Movable Ink. Contact your Movable Ink Client Experience (CX) team to get an API token for activating the connection with mParticle.
mParticle will forward the following User Identities to Movable Ink:
Movable Ink will not accept data older than 30 days.
mParticle’s integration forwards the following event types to Movable Ink:
The following sections describe product_action.action
types and how they map to Movable Ink events.
Each item in the product_action.products[]
field maps to one Movable Ink cart_add
event.
Relevant fields below are for each item in the product_action.products[]
field.
product_action.products[].id
: Uniquely identifies this product.product_action.products[].custom_attributes.url
: Contains the page URL for the specific product added.Note: An alternative URL location can be specified in the
URL Custom Attribute Name
Configuration Setting.
product_action.products[].name
: The name of the product.product_action.products[].category
: A category identifier that will associate this product with Movable Ink category
events. Value passed should match the custom_attributes.list_id
value in Product List View events, see below for details.product_action.products[].price
: The price for a single product.Each item in the product_action.products[]
field maps to one Movable Ink product
event.
Relevant fields below are for each item in the product_action.products[]
field.
product_action.products[].id
: Uniquely identifies this product.product_action.products[].custom_attributes.url
: Contains the page URL for the specific product viewed. Note: To specify an alternative URL location, add the URL to the
URL Custom Attribute Name
Configuration Setting.
product_action.products[].name
: The name of the product.product_action.products[].category
: A category identifier that will associate this product with Movable Ink category
events. Value passed should match the custom_attributes.list_id
value in Product List View events, see below for details.product_action.products[].price
: The price for a single product.Maps to one Movable Ink conversion
event.
All product_action.products[]
field items are associated with one conversion
event.
Optional fields which are not included will use data from an associated Movable Ink product
event.
product_action.products[].id
: Uniquely identifies this product.product_action.products[].name
: The name of the product.product_action.products[].category
: A category identifier that will associate this product with Movable Ink category
events. The value passed should match the custom_attributes.list_id
value in Product List View events. See the following section “Custom Event” for details.product_action.products[].price
: The price for a single product.product_action.products[].quantity
: The quantity of the product.product_action.total_amount
: The combined cost of all products included in the event.product_action.products[].custom_attributes.url
: Contains the page URL for the specific product purchased. Note: An alternative URL location can be specified in the
URL Custom Attribute Name
Configuration Setting.
Currently, Movable Ink only accepts one Custom Event (Product List View
), so no additional Custom Event types should be sent to the connected Movable Ink output. For more detail on filtering Custom Events, see Data Filter.
Maps to one Movable Ink category
event.
event_name
: Must have a value of Product List View
.custom_attributes.list_id
: Unique identifier of this category used to associate with Movable Ink product
events.custom_attributes.url
: Contains the page URL for the specific category viewed. Please note that unlike the events above, for the Product List View event mParticle expects the URL as a custom attribute on the event level, rather than in the product object. Note: An alternative URL location can be specified in the
URL Custom Attribute Name
Configuration Setting.
custom_attributes.category
: “Display” name of this category.Setting Name | Data Type | Default Value | Description |
---|---|---|---|
API Token | string |
Your mParticle API token can be retrieved by contacting your Movable Ink Client Experience (CX) team. | |
Preferred User Identity | string |
Choose the user identity that will be used as the unique identifier in Movable Ink (referred to as “mi_u” in Movable Ink). This unique user identifier comes from your distribution partner, such as an ESP or mobile service provider. | |
URL Custom Attribute Name | string |
Specify an alternative field name in your custom_attributes which contains the URL value for a particular event. If not specified, Movable Ink will look for the URL value in the custom_attributes.url as noted above. |