Data Subject Request API Version 1 and 2
Data Subject Request API Version 3
Platform API Overview
Accounts
Apps
Audiences
Calculated Attributes
Data Points
Feeds
Field Transformations
Services
Users
Workspaces
Warehouse Sync API Overview
Warehouse Sync API Tutorial
Warehouse Sync API Reference
Data Mapping
Warehouse Sync SQL Reference
Warehouse Sync Troubleshooting Guide
ComposeID
Warehouse Sync API v2 Migration
Custom Access Roles API
Bulk Profile Deletion API Reference
Data Planning API
Group Identity API Reference
Calculated Attributes Seeding API
Pixel Service
Profile API
Events API
mParticle JSON Schema Reference
IDSync
AMP SDK
Initialization
Configuration
Network Security Configuration
Event Tracking
User Attributes
IDSync
Screen Events
Commerce Events
Location Tracking
Media
Kits
Application State and Session Management
Data Privacy Controls
Error Tracking
Opt Out
Push Notifications
WebView Integration
Logger
Preventing Blocked HTTP Traffic with CNAME
Linting Data Plans
Troubleshooting the Android SDK
API Reference
Upgrade to Version 5
Cordova Plugin
Identity
Direct URL Routing FAQ
Web
Android
iOS
Initialization
Configuration
Event Tracking
User Attributes
IDSync
Screen Tracking
Commerce Events
Location Tracking
Media
Kits
Application State and Session Management
Data Privacy Controls
Error Tracking
Opt Out
Push Notifications
Webview Integration
Upload Frequency
App Extensions
Preventing Blocked HTTP Traffic with CNAME
Linting Data Plans
Troubleshooting iOS SDK
Social Networks
iOS 14 Guide
iOS 15 FAQ
iOS 16 FAQ
iOS 17 FAQ
iOS 18 FAQ
API Reference
Upgrade to Version 7
Getting Started
Identity
Upload Frequency
Getting Started
Opt Out
Initialize the SDK
Event Tracking
Commerce Tracking
Error Tracking
Screen Tracking
Identity
Location Tracking
Session Management
Initialization
Configuration
Content Security Policy
Event Tracking
User Attributes
IDSync
Page View Tracking
Commerce Events
Location Tracking
Media
Kits
Application State and Session Management
Data Privacy Controls
Error Tracking
Opt Out
Custom Logger
Persistence
Native Web Views
Self-Hosting
Multiple Instances
Web SDK via Google Tag Manager
Preventing Blocked HTTP Traffic with CNAME
Facebook Instant Articles
Troubleshooting the Web SDK
Browser Compatibility
Linting Data Plans
API Reference
Upgrade to Version 2 of the SDK
Getting Started
Identity
Web
Alexa
Overview
Step 1. Create an input
Step 2. Verify your input
Step 3. Set up your output
Step 4. Create a connection
Step 5. Verify your connection
Step 6. Track events
Step 7. Track user data
Step 8. Create a data plan
Step 9. Test your local app
Overview
Step 1. Create an input
Step 2. Verify your input
Step 3. Set up your output
Step 4. Create a connection
Step 5. Verify your connection
Step 6. Track events
Step 7. Track user data
Step 8. Create a data plan
Step 1. Create an input
Step 2. Create an output
Step 3. Verify output
Node SDK
Go SDK
Python SDK
Ruby SDK
Java SDK
Introduction
Outbound Integrations
Firehose Java SDK
Inbound Integrations
Compose ID
Data Hosting Locations
Glossary
Migrate from Segment to mParticle
Migrate from Segment to Client-side mParticle
Migrate from Segment to Server-side mParticle
Segment-to-mParticle Migration Reference
Rules Developer Guide
API Credential Management
The Developer's Guided Journey to mParticle
Create an Input
Start capturing data
Connect an Event Output
Create an Audience
Connect an Audience Output
Transform and Enhance Your Data
The new mParticle Experience
The Overview Map
Introduction
Data Retention
Connections
Activity
Live Stream
Data Filter
Rules
Tiered Events
mParticle Users and Roles
Analytics Free Trial
Troubleshooting mParticle
Usage metering for value-based pricing (VBP)
Introduction
Sync and Activate Analytics User Segments in mParticle
User Segment Activation
Welcome Page Announcements
Project Settings
Roles and Teammates
Organization Settings
Global Project Filters
Portfolio Analytics
Analytics Data Manager Overview
Events
Event Properties
User Properties
Revenue Mapping
Export Data
UTM Guide
Data Dictionary
Query Builder Overview
Modify Filters With And/Or Clauses
Query-time Sampling
Query Notes
Filter Where Clauses
Event vs. User Properties
Group By Clauses
Annotations
Cross-tool Compatibility
Apply All for Filter Where Clauses
Date Range and Time Settings Overview
Understanding the Screen View Event
Analyses Introduction
Getting Started
Visualization Options
For Clauses
Date Range and Time Settings
Calculator
Numerical Settings
Assisted Analysis
Properties Explorer
Frequency in Segmentation
Trends in Segmentation
Did [not] Perform Clauses
Cumulative vs. Non-Cumulative Analysis in Segmentation
Total Count of vs. Users Who Performed
Save Your Segmentation Analysis
Export Results in Segmentation
Explore Users from Segmentation
Getting Started with Funnels
Group By Settings
Conversion Window
Tracking Properties
Date Range and Time Settings
Visualization Options
Interpreting a Funnel Analysis
Group By
Filters
Conversion over Time
Conversion Order
Trends
Funnel Direction
Multi-path Funnels
Analyze as Cohort from Funnel
Save a Funnel Analysis
Explore Users from a Funnel
Export Results from a Funnel
Saved Analyses
Manage Analyses in Dashboards
Dashboards––Getting Started
Manage Dashboards
Dashboard Filters
Organize Dashboards
Scheduled Reports
Favorites
Time and Interval Settings in Dashboards
Query Notes in Dashboards
User Aliasing
The Demo Environment
Keyboard Shortcuts
Analytics for Marketers
Analytics for Product Managers
Compare Conversion Across Acquisition Sources
Analyze Product Feature Usage
Identify Points of User Friction
Time-based Subscription Analysis
Dashboard Tips and Tricks
Understand Product Stickiness
Optimize User Flow with A/B Testing
User Segments
IDSync Overview
Use Cases for IDSync
Components of IDSync
Store and Organize User Data
Identify Users
Default IDSync Configuration
Profile Conversion Strategy
Profile Link Strategy
Profile Isolation Strategy
Best Match Strategy
Aliasing
Overview
Create and Manage Group Definitions
Introduction
Catalog
Live Stream
Data Plans
Blocked Data Backfill Guide
Predictive Attributes Overview
Create Predictive Attributes
Assess and Troubleshoot Predictions
Use Predictive Attributes in Campaigns
Predictive Audiences Overview
Using Predictive Audiences
Introduction
Profiles
Warehouse Sync
Data Privacy Controls
Data Subject Requests
Default Service Limits
Feeds
Cross-Account Audience Sharing
Approved Sub-Processors
Import Data with CSV Files
CSV File Reference
Glossary
Video Index
Single Sign-On (SSO)
Setup Examples
Introduction
Introduction
Introduction
Rudderstack
Google Tag Manager
Segment
Advanced Data Warehouse Settings
AWS Kinesis (Snowplow)
AWS Redshift (Define Your Own Schema)
AWS S3 Integration (Define Your Own Schema)
AWS S3 (Snowplow Schema)
BigQuery (Snowplow Schema)
BigQuery Firebase Schema
BigQuery (Define Your Own Schema)
GCP BigQuery Export
Snowflake (Snowplow Schema)
Snowplow Schema Overview
Snowflake (Define Your Own Schema)
Aliasing
The web SDK evaluates the window.mParticle.config
object for configuration upon initialization. The complete list of configuration options is as follows and several detailed examples are below.
Setting | Type | Default | Description |
---|---|---|---|
isDevelopmentMode |
Boolean | false |
Development mode - All data sent through mParticle is marked as development or production. Set this to true in your test and QA environments |
identifyRequest |
Object | See description | IDSync Request - a request object containing the desired initial IDSync identify request. If excluded, the SDK will use the identities of the most recent/previous user if present. |
identityCallback |
Function object | null |
IDSync callback - a callback function to run on completion of the initial identify request |
dataPlan.planId |
String | null |
The data plan ID the mParticle Events API should use to validate your data. See Data Planning for more information. |
dataPlan.planVersion |
Number | null |
The data plan version the mParticle Events API should use to validate your data. If ommitted, the lastest version that matches your environment will be used. See the Data Planning for more information. |
appVersion |
String | null |
Web app version - a version string to associate with your web app and include in all uploads |
appName |
String | null |
Web app name - an app name to associate with your web app and include in all uploads |
deviceId |
String | null |
The SDK automatically initializes a device ID (also known as a device application stamp or das ). If this setting is configured, the SDK uses the passed-in device ID instead. See more info on device IDs here. |
logLevel |
String | warning |
Sets the amount of logging in the console. verbose provides warnings, errors, and information. warning provides warnings and errors, and none disables all logging. See Custom-Logger to customize further. |
sessionTimeout |
Number | 30 |
Session timeout - an inactivity timeout in minutes after which a session will expire |
useCookieStorage |
Boolean | false |
Flag to set the persistence storage to cookies. Defaults to false (the SDK will use local storage). |
maxCookieSize |
Number | 3000 |
The number of characters in the cookie string to limit the size of the mParticle cookie. When a cookie extends beyond this, the SDK will remove older users and retain the most recent users. Depending on your usage of UI, UA, this number could vary widely. |
cookieDomain |
String | See description | When useCookieStorage is enabled, sets the cookie domain to use (ex: foo.example.com ). Defaults to the root first-party domain where the mParticle web SDK is executing (ex: .example.com ). |
customFlags |
Object | null |
Custom flags - several integrations require custom flags on initialization. |
versions |
Object | null |
Returns the desired version of the mParticle web SDK. This applies only to the snippet and not when implementing mParticle via npm. See more here |
sideloadedKits |
Array | null |
Allows you to implement Sideloaded Kits into your app. More info at Native Webviews |
workspaceToken |
String | See description | The workspace token is used to scope persistent storage in cases where multiple instances of the mParticle SDK are present on the same domain. The mParticle SDK snippet will provide the value for your workspace based on the provided web API key. |
requiredWebviewBridgeName |
String | See description | The name of the iOS/Android Webview bridge. Since Webview bridge version 2, this field has been required. Defaults to the workspaceToken . You must include this setting if you are working in Webview Only mode. |
minWebviewBridgeVersion |
Number | 2 | The minimum version of the iOS/Android Webview bridge to allow. |
useNativeSdk |
Boolean | false |
Deprecated - this only applies to version 1 of the Webview bridge API. Flag to allow the web SDK to bind to a native iOS or Android webview, in an app containing the mParticle iOS/Android SDKs. |
isIOS |
Boolean | false |
Deprecated - this only applies to version 1 of the Webview bridge API. Flag to allow the web SDK to send data to the iOS native app. More info at Native Webviews |
All workspaces are enabled for event batching on web. To save bandwidth and improve site performance, mParticle will assemble events into batches and each batch will be uploaded every 10 seconds or based on specific triggers. When a trigger is fired, the SDK will:
Batches are individually deleted from the device only upon successful upload. Additional benefits of batching include:
There are several events that trigger SDK batch creation and upload:
mParticle.upload()
is manually invokedmParticle uses a modern web API, sendBeacon
(see MDN’s documentation for more) to upload batches. If a user closes the window or closes/switches tabs, sendBeacon
is responsible for still sending a the batchesto mParticle’s servers. To ensure maximum browser compatibility and to capture every event, if sendBeacon
is not available, the SDK will use window.fetch
or XHR
. XHR
is used if window.fetch
is unavailable. For window.fetch
and XHR
requests, events are sent to our servers as they are recorded.
Although mParticle recommends using the latest version of the SDK, you can pin the SDK to a specific version when using the SDK initialization snippet. For example:
window.mParticle.config.versions = {
mp_sdk: '2.15.0'
}
Setting the version of 2.15.0
will return that version of the mParticle web SDK. If a value that is not recognized is entered, the latest version of the mParticle web SDK will be served. This API only applies to snippet implementations of mParticle and does not applie to npm implementations since npm already allows you to select which version you want. If you have a need to pin kit versions as well, we recommed you implement mParticle via npm instead. Note that some kits may require the latest version of the mParticle web SDK, so we recommend doing thorough testing of your site before pinning a version pinning via snippet.
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