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Step 1. Create an input

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Overview

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Step 5. Verify your connection

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Step 8. Create a data plan

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Audience

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Audience

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Audience

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Audience

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Audience

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Audience

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Audience

Event

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Audience

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Audience

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Audience

Event

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Event

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Audience

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Audience

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Audience

Event

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Audience

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Audience

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Event

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Audience

Event

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Audience

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Audience

Event

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Audience

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Audience

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Audience

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Audience

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Audience

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Event

Audience

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Event

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Multiplied

Event

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Event

myTarget

Audience

Event

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Feed

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Audience

Event

Feed

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Audience

Event

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Event

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Event

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Audience

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Audience

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Plarin

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Feed

Event

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Event

Audience

Postie

Event

Audience

Punchh

Audience

Event

Feed

Primer

Event

Qualtrics

Event

Pushwoosh

Event

Audience

Quantcast

Event

Radar

Event

Feed

Remerge

Event

Audience

Reddit

Audience

Event

Regal

Event

Retina AI

Event

Feed

Reveal Mobile

Event

Rokt

Audience

RTB House

Audience

Event

Sailthru

Audience

Event

RevenueCat

Feed

Salesforce Email

Audience

Feed

Event

Salesforce Mobile Push

Event

Samba TV

Audience

Event

Scalarr

Event

SendGrid

Audience

Feed

SessionM

Event

Feed

ShareThis

Audience

Feed

Shopify

Custom Pixel

Feed

Signal

Event

SimpleReach

Event

Singular

Event

Feed

Singular-DEPRECATED

Event

Skyhook

Event

Slack

Event

SmarterHQ

Event

Snapchat

Event

Audience

Snapchat Conversions

Event

Smadex

Audience

Snowplow

Event

Snowflake

Data Warehouse

Split

Event

Feed

Sprig

Audience

Event

Splunk MINT

Event

StartApp

Audience

Statsig

Event

Feed

Stormly

Audience

Event

Swrve

Feed

Event

Talon.One

Audience

Event

Feed

Tapad

Audience

Tapjoy

Audience

Taptica

Audience

Taplytics

Event

Teak

Audience

The Trade Desk

Audience

Cookie Sync

Event

Ticketure

Feed

TikTok Event

Audience

Audience (Deprecated)

Event

Audience Migration

Triton Digital

Audience

Quadratic Labs

Event

Treasure Data

Audience

Event

Valid

Event

Twitter

Audience

Event

TUNE

Event

Vkontakte

Audience

Vungle

Audience

Voucherify

Audience

Event

Webhook

Event

Webtrends

Event

White Label Loyalty

Event

Xandr

Audience

Cookie Sync

Wootric

Event

YouAppi

Audience

Yahoo (formerly Verizon Media)

Audience

Cookie Sync

Z2A Digital

Audience

Event

Yotpo

Feed

Zendesk

Event

Feed

Event

ciValue: Helping Retailers & Suppliers Collaborate to Grow Customer Wallet Share, Omnichannel Personalization, Digital experience, and Data Monetization solutions for Grocery, Drug and Specialty Retailers and their suppliers.

The ciValue audience integration works in conjunction with the ciValue feed integration. To receive enrichment data from ciValue, you must first connect an event input. ciValue processes the event data and then will send user data for those customers via the feed integration.

Enable the Integration

  1. Obtain a ciValue API Key from your ciValue account manager.
  2. Use the above credentials to configure a ciValue Event Integration via mParticle’s integrations directory.

Supported Platforms

ciValue will receive events forwarded from the following input sources:

  • Custom Feeds

Supported Identities

User Identities

  • Customer ID (MD5 hash)
  • Email Address (MD5 hash)
  • mParticle ID (MPID)

Supported Event Types

  • Custom Event
  • GDPR Consent Change
  • User Attribute Change
  • User Identity Change

Data Processing Notes

ciValue will not accept data more than 7 days old.

Settings

Configuration Settings

Setting Name Data Type Default Value Description
API Key string Your ciValue API Key, provided by your account manager.
    Last Updated: December 5, 2024