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The new mParticle Experience
Welcome to the future of mParticle! We’re thrilled to unveil a fresh, new visual interface that revolutionizes how you interact with the mParticle platform.
We are committed to pushing mParticle beyond its origins as a customer data platform, and this new UI is the first step of the journey to level up your experience by streamlining existing workflows and adding new navigation features, unlocking mParticle’s full potential.
How to return to the old UI
To switch back to the original UI:
- Log into your mParticle account at app.mparticle.com.
- Hover your cursor over the Settings gear icon at the bottom of the left hand nav bar and click Go to Classic Experience.
The evolution of mParticle’s UI
At mParticle, we understand the importance of staying ahead of the curve. That’s why we’re proud to introduce a user interface that doesn’t just update the aesthetic of the platform, but expands its functionality. Inspired by a combination of customer insights and requests, and industry trends, our team has meticulously crafted a user-centric interface that simplifies complex tasks, exposes previously hard-to-find features, and presents a comprehensive, navigable map of your data infrastructure.
There are three cornerstones to the new UI:
- A comprehensive overview map of your entire mParticle implementation
- An interactive “mini-map” that allows you to jump between mParticle suites
- A contextual left-hand nav bar
Continue reading for a detailed overview of what’s changed, and what’s new, in the mParticle UI.
Changes to existing features
After switching to the new UI, the first thing you’ll notice is a detailed schematic of your entire mParticle implementation. Your data inputs are listed on the left, your connected outputs on the right, and all of the mParticle features and products that you use to manage your data are shown in the center.
This is the new mParticle Overview Map, and its job is to give you a bird’s eye view of how data flows through your particular implementation of mParticle.
Think of it like an interactive transit map for your data. Every route and station is clearly labeled, and you can click on each input or feature to configure its settings. Every workspace’s overview map will look a little different, depending on the exact inputs, outputs, and features that are configured.
You’ll also notice that the left-hand nav bar disappears when viewing the Overview Map. When viewing the Overview Map, navigate to the feature or suite you’re interested in by clicking directly on the map. Once you’ve navigated to a suite, you’ll see the new contextual left-hand nav bar appear.
The Overview Map: your guide to mParticle
The Overview Map illustrates the direction your data travels in, from your inputs to your outputs, including the various features and tools it passes through along the way.
For a detailed guide on how you can interact with your Overview Map, refer to the Overview Map user guide. For a quick summary of what the Overview Map can do, keep reading below.
Inputs
Your data inputs include Platform inputs (such as iOS, Web, or Android) and Feed inputs (such as third-party marketing tools or data warehouses).
mParticle Suites
The mParticle Data Platform includes the different tools and features you use to manage, manipulate, and leverage your data before sending it to your outputs. These tools can be separated into several product suites:
Outputs
The Overview Map displays all of your Event outputs, third-party marketing and data warehouse tools where you can forward your event data.
The navigation bar
In addition to the mParticle Overview Map, the new UI includes an updated left-hand navigation bar that makes it easier to navigate between specific features within each of the mParticle suites:
- Oversight: provides access to privacy settings in addition to observability tools like tracing and system alerts.
- Data Platform: contains the Setup menu where you can create inputs, outputs, and connections, along with tools like Data Plans and Live Stream.
- Customer 360: contains your user profiles, group identities, and calculated and predictive attributes.
- Predictions: opens the mParticle machine-learning based predictive tools.
- Analytics: provides access to mParticle’s analytics suite.
- Segmentation: contains the Journeys and Audiences user segmentation tools.
FAQ
We know it takes time to get comfortable with a new interface, but here are some common questions and answers:
Why can’t I access everything?
The overview map showcases how the entire platform works together. There might be some features that you can see in the overview map that you cannot see when you click into the feature. If you do not have access to a particular feature in the platform, you can request access from your admin.
Why are some of my inputs and outputs missing?
The overview map was created to show event flow. However, we have heard from customers that they want to see their entire data flow. We are working on an update to show additional Output categories, including Audiences.
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- Last Updated: March 21, 2025