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Step 1. Create an input

Step 2. Create an output

Step 3. Verify output

Android

Overview

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iOS Quick Start

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Step 1. Create an input

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Java Quick Start

Step 1. Create an input

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Step 1. Create an input

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Web

Overview

Step 1. Create an input

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Step 5. Verify your connection

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API Credential Management

The Developer's Guided Journey to mParticle

Guides

Getting Started

Create an Input

Start capturing data

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Transform and Enhance Your Data

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Audience

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Event

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Feed

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Feed

Forwarding Data Subject Requests

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Audience

Feed

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Audience

Event

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Event

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Audience

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Audience

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Event

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Audience

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Audience

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Audience

Event

Feed

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Event

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Audience

Event

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Audience

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Audience

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Event

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Audience

Mixpanel

Audience

Forwarding Data Subject Requests

Event

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Audience

Event

Feed

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Audience

Event

Movable Ink

Event

Monetate

Event

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Event

Multiplied

Event

myTarget

Audience

Event

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Feed

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Event

NCR Aloha

Event

Narrative

Audience

Event

Feed

Neura

Event

OneTrust

Event

Optimizely

Audience

Event

Oracle BlueKai

Event

Persona.ly

Audience

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Audience

Event

Paytronix

Feed

PieEye

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Personify XP

Event

Pilgrim

Feed

Event

Pinterest

Audience

Event

Plarin

Event

Postie

Audience

Event

Primer

Event

Punchh

Audience

Event

Feed

Quadratic Labs

Event

Pushwoosh

Event

Audience

Radar

Event

Feed

Reddit

Audience

Event

Regal

Event

Remerge

Event

Audience

Retina AI

Event

Feed

Reveal Mobile

Event

RevenueCat

Feed

Sailthru

Audience

Event

Rokt

Audience

Salesforce Mobile Push

Event

Salesforce Email

Audience

Event

Feed

RTB House

Audience

Event

Samba TV

Audience

Event

Scalarr

Event

SessionM

Event

Feed

SendGrid

Audience

Feed

ShareThis

Audience

Feed

Shopify

Custom Pixel

Feed

Signal

Event

SimpleReach

Event

Singular

Event

Feed

Singular-DEPRECATED

Event

Skyhook

Event

Slack

Event

Smadex

Audience

SmarterHQ

Event

Snapchat

Audience

Event

Snowflake

Data Warehouse

Snapchat Conversions

Event

Snowplow

Event

Split

Event

Feed

Splunk MINT

Event

Sprig

Event

Audience

StartApp

Audience

Stormly

Audience

Event

Swrve

Event

Feed

Statsig

Event

Feed

Talon.One

Audience

Event

Feed

Tapad

Audience

Tapjoy

Audience

Taplytics

Event

Taptica

Audience

Teak

Audience

The Trade Desk

Audience

Cookie Sync

Event

Ticketure

Feed

TikTok Event

Audience (Deprecated)

Audience

Event

Audience Migration

Treasure Data

Audience

Event

Triton Digital

Audience

TUNE

Event

Twitter

Audience

Event

Valid

Event

Vkontakte

Audience

Voucherify

Audience

Event

Vungle

Audience

Webhook

Event

Webtrends

Event

White Label Loyalty

Event

Wootric

Event

Xandr

Audience

Cookie Sync

Yahoo (formerly Verizon Media)

Audience

Cookie Sync

Yotpo

Feed

YouAppi

Audience

Zendesk

Event

Feed

Z2A Digital

Audience

Event

Quantcast

Event

Qualtrics

Event

Feed

LaunchDarkly is a feature management platform that empowers development teams to safely deliver and control software through feature flags.

Supported Event Types

  • Custom/App Events
  • Screen Views

Supported User Identities

  • Customer ID
  • Email Address
  • Facebook ID
  • Google ID
  • Microsoft ID
  • mParticle ID (MPID)
  • Other
  • Other 2
  • Other 3
  • Other 4
  • Twitter Handle
  • Yahoo ID

Prerequisites

In order to enable mParticle’s integration with LaunchDarkly, you will need to provide the specific user identifier you wish to use for exporting LaunchDarkly events.

Setup the Launch Darkly feed to get your key/secret. Enter these credentials into LaunchDarkly Data Export Destination form, selecting “mParticle” as the destination.

You also need to instrument your app with the LaunchDarkly SDK to send events.

Depending on your LaunchDarkly SDK implementation, when you create the mParticle destination in LaunchDarkly you may need to select different values for LaunchDarkly’s User Identifier and Anonymous User Identifier. Coordinate with your LaunchDarkly and mParticle account teams to confirm you are mapping user identities appropriately.

Reference LaunchDarkly’s documentation for more information on associating anonymous users with logged-in users.

Event Details

For more details on the events sent via this feed, see LaunchDarkly’s Documentation.

Event mParticle Event Attributes Description
Click custom_event project, environment, version, key, url, selector This event appears when a user clicks on a CSS selector for which they have configured a metric in an experiment.
Custom custom_event project, environment, version, key Describes an event generated by a LaunchDarkly SDK in response to a user calling the SDK’s “track” function.
Feature custom_event project, environment, version, flag_version, value, key, default, reason_kind, prerequisite_of, variation_name This event appears when a feature flag is evaluated.
Page View screen_view screen_name, project, environment, version, key, url This event appears when a user loads a page associated with an experiment metrics.
Event Attribute Description
default Whether the flag evaluation was a result of the default value being used. Is set to true if feature flag evaluation failed, if omitted assumed to be false.
environment ID of the LaunchDarkly environment associated with the event.
flag_version The version number of the flag when it was evaluated.
key The key of the feature flag requested.
prerequisite_of Set to another flag’s key if this flag evaluation was only performed in order to determine whether the prerequisite values were met for the indicated flag.
project ID of the LaunchDarkly project associated with the event.
reason_kind If a feature event was generated through a “variation detail” method, the event will have a reason property with the JSON representation of the evaluation reason.
screen_name URL stripped of query string.
selector The CSS selector that was clicked.
url The URL of the page the user was on when the click or page view occurred.
value The value of the feature flag returned by feature flag evaluation.
variation_name The evaluated variation’s name, if it exists. If the evaluated variation doesn’t have a name, this field doesn’t appear.
version The version of event schema.
    Last Updated: November 15, 2024