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Feed

Punchh creates the consistent, modern experiences consumers expect. Punchh is the world leader in delivering dynamic, one-to-one customer engagement through AI, mobile-first expertise, and omnichannel communications.

Enable the Integrations

  1. Set up a Punchh feed configuration in mParticle in order to generate API key/secret values.
  2. Provide your API credentials to your Punchh account manager to connect your Punchh account with your mParticle feed configuration.

Supported Event Types

The Punchh feed integration sends user attribute data to enrich mPartcile’s user profiles. All user attributes are prefaced with Punchh_ to prevent any conflicts or overwriting with your existing user data.

Supported Identities

User Identities

  • Email Address

User Attributes

User Attribute Description
Punchh_first_name
Punchh_last_name
Punchh_email
Punchh_secondary email An alternate user email, as recorded by Punchh
Punchh_gender
Punchh_phone
Punchh_address
Punchh_city
Punchh_state
Punchh_zip_code
Punchh_favorite_location A list of favorited locations
Punchh_birthday
Punchh_marketing_email_opt_in
Punchh_marketing_pn_opt_in
Punchh_terms_and_conditions_opt_in
Punchh_preferred_locale For example, en
Punchh_user_status

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