Audience

Stormly turns your data into insights with a single click, using AI. Without hours of experimentation or manual work.

Enable the Integration

1. Acquire a Stormly API Key. On Stormly’s Setup Data page, select mParticle from the Use tracking code dropdown to get your API Key.
2. Using the above credential, configure the Stormly audience integration via mParticle’s integrations directory.

Supported Identities

User Identities

• Customer ID
• Email Address
• mParticle ID (MPID)

Device Identities

• Apple IDFA
• Google Advertising ID

Settings

Configuration Settings

Setting Name	Data Type	Default Value	Description
Stormly API Key	string		Your Stormly API key. Visit the Setup Data page, then open the dropdown “Use tracking code”. Select “mParticle” and copy & paste the API key here.

Connection Settings

Setting Name	Data Type	Default Value	Description
Configure User Attribute Forwarding	bool	False	If enabled, you can configure user attributes to share for this audience connection.